How it works
Maintain accurate addresses, services and opening hours; Google considers relevance, distance and prominence in local results.
Example
Example: A real office has current details and a page describing the audience it serves.
Common mistakes
Do not create fictional offices or promise a map position.
How can you check this in practice?
Check the real name, address or service area, hours and categories in Google Business Profile. Information must reflect the actual business. Compare it with the website and correct inaccuracies; do not invent offices for different cities.
Distinctions and limitations
Google describes relevance, distance and prominence as main factors. Distance depends on the searcher and cannot be “fixed” by repeating city names. Complete information supports understanding but does not guarantee first place in Maps.
Official sources
Editorial responsibility: Martin Zhelyazkov · Founder of Z-Consult
Updated: 05/11/2026
For a correction or question: office@z-consult.bg